What we do

  1. 01Naming
  2. 02Logo and identity systems
  3. 03Illustration
  4. 04Art direction
  5. 05Tone of voice and copy
  6. 06Brand guidelines your team can actually use

Work

Identities for places people eat and drink: Japanese donburi, dumplings to go, Italian, fish and chips.

  1. Dopa Donburi takeaway bowl with a yellow label and chopsticks on a blue table edged in brassDopa Donburi
  2. Kraft takeaway bag sealed with a strip of red Lucky Boy tapeLucky Boy
  3. Tsukiyo shopfront at night: a red-tiled open kitchen framed in blue, pink neon lines and a lit blue menu boardTsukiyo
  4. GellaFrenda staff member in a dark green apron embroidered with the logo and lime-green brush marksGellaFrenda
  5. Fish Fish cook frying in a dark green T-shirt with “Fish Fish” in yellow on the backFish Fish
  6. Our Boy Roy café and grocer: white tiles, shelves of produce, black-and-white chequered counter and a lilac doorOur Boy Roy

Questions

How much does a brand identity cost?

It depends on scope — a refresh for one venue is a different job to a new brand rolled out across packaging, signage and a website. After a first conversation we send a clear, fixed quote. If you want a smaller first step, the Brand Health Check has a fixed scope and price.

Can you name our business too?

Yes. We’ve named venues and products including Lucky Boy, Tsukiyo, Our Boy Roy and Real Good Honey — names are part of the identity, not an afterthought.

Will we get guidelines?

Yes — a practical brand guide, plus the files and templates you need to run the brand day to day.

Related

Brand strategy & Health Check, Packaging design, Restaurants & cafés